As Seen On The Today Show


New Reviews and Articles

 
Day Three: The Best Toys for Tweens (9-12)
Tags: Today Show
Posted: 2015-11-27 11:54:20 By: by Stephanie and Joanne Oppenheim

For the final day of our toy series with the TODAY Show, we looked at the top toys for hard-to-shop for tweens! Those 9-12 year olds that often have one foot already out of toyland, but still up for a good game, craft kit and high tech fun.  For the past few months we teamed up with the TODAY Show to conduct a nationwide toy review. Families from all 50 states participated in the search for the best toys. We sent out 12 toys for each age category (babies-preschoolers, school-age kids and tweens). Each toy was tested by five families for a total of 180 play experiences with siblings, several sets of twins, and their parents - all engaged in our mission to find products that were worth their time and toy dollars. We looked at toys from both small and large toy companies, including those that are being heavily promoted for this holiday season.  Click here to read the reviews.

 

Day Two: The Best Toys for School Aged Kids (5-8)
Tags: Today Show, Best Toys 0f 2015
Posted: 2015-11-24 10:33:24 By: by Stephanie and Joanne Oppenheim

We partnered with the TODAY Show to conduct a nationwide toy review with families from all 50 states. For Day Two we were on the hunt for the best toys for school-aged kids (5-8).  We sent out 12 toys for each age category (babies-preschoolers, school-age kids and tweens). Each of the toys was tested by five families for a total of 180 play experiences with siblings, several sets of twins, and their parents all engaged in our mission to find products that were worth their time and toy dollars. We looked at toys from both small and large toy companies, including those that are being heavily promoted for this holiday season. Stephanie will share the findings for School-Aged kids on Tuesday, November 24th. Tune In. Click here to read the reviews.  (And for even more gift ideas, please be sure to consult our Oppenheim Toy Portfolio Awards List for 2015).

Today Show and toyportfolio.com Toy Review
Tags: Today Show, best toys, High Tech, tablets, activity watches, family games
Posted: 2014-12-09 11:36:27 By: by Stephanie and Joanne Oppenheim

We finish off the TODAY Show/toyportfolio.com 2014 Toy Review with a look at Hot Tech Toys for Kids and Family Games. We had over 215 children (incuding seven sets of twins) from 24 states including Hawaii and Alaska participate with their families to review the top new toys for 2014. Many of the toys have been heavily hyped. We wanted to know how those toys stacked up with our reviewers.  Click here to see the results.

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Top Toys for Tweens
Tags: Today Show, best toys, Tweens, toyportfolio.com
Posted: 2014-12-04 10:27:34 By: by Stephanie and Joanne Oppenheim

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On day four of our TODAY Show/toyportfolio.com 2014 Toy Review we're looking at toys for tweens (9-12). We had over 215 children (incuding seven sets of twins) from 24 states including Hawaii and Alaska participate with their families to review the top new toys for 2014. Many of the toys have been heavily hyped. We wanted to know how those toys stacked up with our reviewers.  

Click here to read the results for Tweens.

Top Toys for Early School Aged Kids
Tags: Today Show, Best Toys for Early School Aged Children, toyportfolio.com
Posted: 2014-12-09 12:49:56 By: by Stephanie and Joanne Oppenheim

As the second part of our TODAY Show/toyportfolio.com 2014 Toy Review we focused on the best toys for early school aged kids. We had over 215 children (incuding seven sets of twins) from 24 states including Hawaii and Alaska participate with their families to review the top new toys for 2014. Many of the toys have been heavily hyped. We wanted to know how those toys stacked up with our reviewers.  

Click here to read the results for toys for Early School Years.

Visit NBCNews.com for breaking news, world news, and news about the economy

Top Toys for Babies, Toddlers and Preschoolers
Tags: Today Show, Best Toys for Babies, Best Toys for Toddlers, Best Toys for Preschoolers
Posted: 2014-12-02 09:02:58 By: by Stephanie and Joanne Oppenheim

This week we kick off the TODAY Show/toyportfolio.com 2014 Toy Review. We had over 215 children (incuding seven sets of twins) from 24 states including Hawaii and Alaska participate with their families to review the top new toys for 2014. Many of the toys have been heavily hyped. We wanted to know how those toys stacked up with our reviewers.  Each day this week we will reveal the results.

First up, the best toys for babies, toddlers and preschoolers.

Visit NBCNews.com for breaking news, world news, and news about the economy

The perfect gifts that won't break the bank
Tags: best birthday presents, Today Show
Posted: 2014-06-25 10:52:14 By: by Stephanie Oppenheim

When you add up birthday party presents for all of your child's classmates, friends, teammates and relatives - it can get overwhelming and expensive.  Add multiple kids to the equation and it can put a real strain on your budget. On the other hand, you want to give a memorable gift. Here are some of our favorites and several suggested by our testing families. The idea is to give a gift that matches the birthday child's interests without breaking the bank. Click here to see our best birthday present picks. Stephanie shared many of our picks on NBC's TODAY SHOW on June 25th.

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Launch on NBC's TODAY Show
Tags: Today Show
Posted: 2013-10-18 11:10:12 By: by Stephanie and Joanne Oppenheim

After another fun year of testing for the best, we are proud to announce the 2013 Oppenheim Toy Portfolio Awards.  Click here to visit the Award Page or you can navigate through the tab Current Award Recipients on the top of this page.  Stephanie shared just a sampling of these outstanding products on NBC's TODAY Show  (The toys featured on the segment are reviewed in the article below).

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As we ramp up to the holidays, we will be posting videos of many of our favorites as well as useful lists to help you bring home the perfect presents! We thank all the wonderful families that participated this year in testing products for us. Their feedback is a huge part of our process.  Congratulations to the design teams, authors, and illustrators behind the products that caught our attention and fully engaged our testers. Audio and DVD winners will be posted later in the month.

Happy Playing!

Joanne and Stephanie

What's New in Toyland?
Tags: Today Show, Toy Fair
Posted: 2013-02-18 11:00:26

Stephanie shared some of the hot new trends from the International Toy Fair with NBC's Willie Geist and guest host Steve Harvey on the TODAY Show.  Check out what got their attention! For more details on the products discussed visit Stephanie's blog.

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Tags: Today Show
Posted: 2012-12-26 11:59:26 By:

We hope everyone had a happy holiday!  Our award winners cover all age groups and every budget - and are good all year round!  To see our complete list of award winners, click here.  Stephanie shared some of the toyportfolio.com's Platinum Award winners with TODAY Show's Willie Geist.

 

Visit NBCNews.com for breaking news, world news, and news about the economy

 

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Products reviewed by the Oppenheim Toy Portfolio are provided by the manufacturer at their cost. The Oppenheim Toy Portfolio does not require or accept fees for reviewing products.