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| Copyright 1995-2000
Oppenheim Toy Portfolio - All Rights Reserved. Oppenheim Toy Portfolio,
Oppenheim Toy Portfolio Platinum Award, and Oppenheim Toy Portfolio Blue
Chip Award are Registered Trademarks of the Oppenheim Toy Portfolio. |
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What
are the trends in Toyland: 2001*
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October
2000
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Before you
start your holiday shopping, do you wonder what the new trends are
in Toyland? The Oppenheims report:
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Calling George Jetson! Going to Toy Fair this year was
almost like being on the Jetsons. We saw voice- and light-activated
electronic dogs, dolls with download capability, and even dolls
that promise to grow both "physically" and "emotionally"
(we’re not kidding).
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High Tech Rules. It seems like virtually every toy (including
Blue Chip classics) has been "enhanced" with more sounds,
lights, and motion this year. As with most things, all of this
new technology presents a mixed bag.
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Woof, Woof. This is clearly the year of the dog. We saw
no fewer than six electronic voice-, light-, and motion-activated
pooches. You can pick from a litter of plastic canines that sit,
bark, and sing. While
these may have great novelty appeal, we suspect they will not
hold interest for long. Our preferences this year were some
non-electronic but very huggable plush pooches. Read
the full article->
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Oppenheim
Toy Portfolio Platinum Awards: 2001 |
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May
I have the envelope please? The Oppenheim Toy Portfolio Platinum Awards
have been announced. Find them here: Infants,
Toddlers, Preschool,
and Early School Years.
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Safety
and Age Labels: An interview with
Joanne Oppenheim, President, Oppenheim Toy Portfolio |
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With the holiday
season fast approaching, Stephanie Oppenheim sat down to give some
advice about toy safety. Read
the interview here.
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