Later School Years

New Reviews and Articles

 
Creator of BrickStix
Tags: BrickStix, Greyson MacLean, Meet the Toymaker
Posted: 2014-01-26 22:35:23 By: by Stephanie Oppenheim

Meet Greyson MacLean, a toy industry veteran at the age of 14. Greyson is the creator of BrickStix.  If you have a child who plays with LEGO, you probably know about these removable cling stickers that allow kids to customize their creations.  The BrickStix also require and help develop fine motor skills while they're playing-  a huge plus.  Read my interview with Greyson.

 

Founder of A Girl for All Time
Tags: Meet the Toymakers, Dolls, Frances Cain, A Girl for All Time
Posted: 2014-01-23 16:28:10 By: by Stephanie Oppenheim

How'd you get into toys? The number one question I'm always asked once I tell people what I do for a living. For me, it's easy-- it's all about my mother.  She's been writing about kids and play since the 80's, while I was in law school. Then I became a parent and toys took on a new importance. But it does make you wonder? Something so obviously playful about toys. Of course, it's a business - but it does take a certain sparkle in the eye to leap into a world where your target consumer is a child. So we started the Meet the Toymaker series to find out how other people found their way to toyland.

It's no secret, I didn't play with too many dolls as a child. My brothers' Hot Wheels were much more appealing to me. That said, I think I would have really loved having any one of the very special dolls from A Girl For All Time.  This newcomer to the doll aisle is a British-based company founded by Frances Cain. Read our interview with Frances to learn about her journey!

Making STEM Toys fun and engaging
Tags: Meet the Toymakers, Roominate, Techbridge, STEM, Alice Brooks, Bettina Chen
Posted: 2013-12-13 08:09:01 By: by Stephanie Oppenheim

Meet Alice Brooks and Bettina Chen, the founders of Roominate - one of the new toy companies I'm most excited about this year. Alice and Bettina, both engineers by training, have joined forces to create a construction toy line that engages girls in building and introduces them to basic engineering concepts. Roominate is part of a larger and very exciting trend of  toy companies that focus on making STEM (science, technology, engineering and math) fun and accessible for girls. Research supports that girls who are not exposed to construction toys and concepts like circuits are behind their male counterparts when they get to college level STEM courses. Playing with blocks is not just fun, but it can make a huge difference in the level of confidence young women have about STEM-related course work and ultimate career paths. We applaud Alice and Bettina's commitment to the next generation of what they hope will be full of female scientists, mathematicians and engineers.  We can't wait to see how Roominate grows as a company. Read my interview with Alice and Bettina.

Featured on the TODAY SHOW
Posted: 2013-12-16 13:28:10

Stephanie shared many of our top award winners with Matt, Savannah, Natalie and Al and a whole bunch of "elves".   Click here to read the reviews of the toys featured on the show. And before you go toy shopping, be sure to check out our complete Awards Lists - something for every age and budget.

Visit NBCNews.com for breaking news, world news, and news about the economy

Choosing Dolls to Fit Your Child's Developmental Stage
Posted: 2013-12-12 22:00:54 By: Joanne Oppenheim


While the toy companies vie for the honor of introducing the Doll of the Year, for parents and grandparents, the best choice for that honor needs to connect to your child's age and stage. As I recall,  when Stephanie, your toy guru, was a preschooler she had--click here to continue.

The Best Games of 2013
Posted: 2013-12-09 12:22:54

As you're gathering holiday presents, we suggest bringing home a game or two.  Click here to read the reviews of many of our favorites of the year.

Toys for Kids with Special Needs
Tags: SNAP Awards, toys for special needs,
Posted: 2013-11-25 15:24:40 By: Joanne Oppenheim

Finding toys for kids with special needs is not that different from choosing toys for all kids. Good toys match children's developmental skills, their interests, and most of all are really appealing. Click here for Top Toys For Kids with Special Needs.

Ready Made or Ready to Build and Play
Tags: miniature settings,dramatic play, story-telling,
Posted: 2013-11-25 10:16:45 By: Joanne Oppenheim

Pretend play is often played with mini props that children move about as they spin their stories of make-believe. Though some kids prefer to dress-up and play pretend with their entire beings, others like playing multiple parts in miniature settings where they can move figures and vehicles about. Click here to see some of the newest settings that will launch your child's imagination.

Recycling 101
Tags: recycling, gift wraps, card making,
Posted: 2013-11-25 09:45:14 By: Joanne Oppenheim

Instead of buying packages of costly cards and gift wrap here are some craft items that kids can use to make their very own. How to turn trash to treasures...

Handmade Gifts Kids Can Create
Tags: gifts to make, craft kits,
Posted: 2013-11-25 09:24:53 By: Joanne Oppenheim

What's the best way to teach kids about the joys of giving? Get them involved in making small gifts they can bring to the teacher, a dear auntie, or other special people in their lives. Click here for kits and gift making ideas...

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